Reebok Beatnik

Reebok is a globally recognised brand in the fitness and sportswear industry. Founded in England in 1958, it has a rich heritage that began with J.W. Foster and Sons, known for its innovative running shoes since 1895. In 2021, Reebok became a subsidiary of the Authentic Brands Group and continues to be a market leader offering a wide range of sportswear and footwear. The brand has undergone a transformation to focus on fitness, combining its iconic past with modern technology to revolutionize performance and lifestyle products.